Pop Shop IV (Plate 2) is a silkscreen print by Keith Haring from 1989, published as part of his fourth Pop Shop series. In the print, two red figures hold up a radiant baby, one of his most classic and recognizable motifs.
Haring’s pop shop series was born out of his Pop Shop project in New York City – a small shop that attracted collectors, kids, and anyone interested in Haring’s aesthetic. By starting the Pop Shop, Haring fulfilled his desire to offer his work at affordable prices to anyone who liked his art. Haring opened his first Pop Shop in Manhattan in 1986, and a second one in Tokyo the following year. At the shops, people could buy clothes, posters, original artwork, and other Haring-branded items. Both shops included black and white murals of Keith’s iconic doodles that covered the floor, walls, and ceiling.